“You Can Do This.”
“Relaxed but powerful beauty. Captivating presence. Horse and rider are clearly One. Mozart on a horse. Art on the hoof. Freedom, Baby! That is Cowboy Dressage”
It is not just because Eitan is an extraordinary horseman that horse folk are drawn to him. It is due to the fact that he is a regular guy with an extraordinary gift and that is what makes him so appealing and approachable. You can see yourself in him and he wants you to – he wants you to believe in what you could aspire to be – not like him, but the very best you that you can be a’horseback. To say he is a gifted horseman is an understatement but he’s wrapped in plain brown paper and that makes you think he is more like you than not like you. Being on level ground is how he reaches people, he reaches right down into where their hope sits waiting for encouragement. He needs a microphone in the arena so that people can hear him…but he needs only his sincerity for the listener’s heart to hear him loud and clear. The message is: “You Can Do This.” He blows you away with his skill and performances and then he hands you the reins, giving you a piece of his own success – a seed. It is a little thing that takes root. Therein lies the trap. He ‘tricks’ you into believing in your success before it actually happens! He’s not about gimmicks or motivational clichés. What he gives us is ancient wisdom in a package tailored for today’s rider. He is especially helpful to the western rider because he puts a ‘user friendly’ label on the word ‘dressage’. While dressage is nothing new, a commitment to educating the western rider with classical training is new! Nothing is as appealing as real help from a real ‘stand-up’ guy that made it big with hard work and working with what he had. Eitan isn’t a commodity either, using horses as a means to be a successful business. He lives and breathes horses and was simply blessed to have found a way to make a living doing what he would do whether or not it was lucrative. He didn’t buy his success, he earned it the old fashioned way.
No longer is the word ‘Dressage’ unfriendly, intimidating, foreign feeling and limited to a certain sector in the equine community. It should not be a ‘special interest group’. Dressage is and should be for everyone and while that message has been preached for many years in this country, very new delivered the message to the masses. Eitan didn’t just agree to meet us halfway. He leapt over the cultural barriers and built a bridge wide enough for everyone. In cowboy lingo, “He got ‘er done!”
Shery Jespersen – Upton Wyoming
“LIFE STYLE IS WHAT MATTERS”.
“I was driving through the wide open spaces of the far west and as I drove I came upon a working cowboy loping along the fence line on a good horse. He sat on the horse the way a horseman sits. As he loped along, he lifted his lariat as a friendly wave to me. When he saddles up, his ‘competition’ for the day is sometimes simply getting some work done and making it back home.
I honked in reply. We live worlds apart but we share a common thread. A love of the horse is the tie that binds. The ‘spirit of competition’ was put into perspective for me that day.”
“8”.